California native, Amahlia Stevens, founded Vitamin A in 2000 with a mission to bring a modern sensibility to swimwear. Formerly a designer for Yvon Chouinard at Patagonia, Stevens was inspired by the idea that style and sustainability are inseparable. With this vision in mind, she pioneered the concept of sustainable quality swimwear, creating EcoLux, the first luxury swim fabric made from recycled fibers. 

Now, with sustainable innovation at our core, Vitamin A is the leading name in the modern swim space; the top brand making eco-friendly swimwear and designer beachwear. Effortless, elevated, and rooted in an authentic Californian ethos, our brand has garnered a cult following, from A-List celebrities and tastemakers alike.